Social Media Masterclass

9 July 2025
9:30 am – 12:30 pm

Storytelling, Case Studies, and Blogging

Ready to take your social media to the next level? This interactive masterclass is tailored specifically for Hall Green NNS Assets, designed to move beyond the basics and empower you with practical, powerful content creation skills. Learn how to tell your organisation’s story in a way that resonates, inspires action, and builds trust with your community.

Delivered by Smartlyte, a Birmingham‑based training provider delivering accredited courses and digital inclusion initiatives, this course provides hands-on activities, expert guidance, and peer learning.

You’ll explore how to craft stories, case studies, and blog content that not only informs but connects deeply with your audience.

If you’re part of a community organisation looking to amplify your message, celebrate your successes, and strengthen your online presence, this workshop is for you.

What You’ll Learn

By the end of this session, you’ll be able to:

  • Understand the power of storytelling in social media marketing.
  • Create compelling case studies that highlight your impact.
  • Write engaging blogs that align with your mission and values.
  • Gain the confidence to develop and execute a content strategy tailored to your goals.

Workshop Structure

  • Part 1: Storytelling for Social Media
    Learn how to structure narratives that engage and inspire across platforms.
  • Part 2: Creating Case Studies
    Transform real-life successes into sharable, trust-building content.
  • Part 3: Blogging for Social Media
    Discover how to write purpose-driven blog content that supports your cause.
  • Part 4: Q&A and Conclusion
    Bring your questions—walk away with clarity and practical next steps.

What to Bring

  • A laptop or tablet
  • Access to your organisation’s social media accounts
  • One recent project or success story you’d like to work on

If you would like to attend or require more information, contact us at: hallgreen.nnsteam@greensquareaccord.co.uk or zaima.khaliq@greensquareaccord.co.uk

GreenSquareAccord proudly leads the Hall Green Neighbourhood Network Scheme (NNS), funded by Birmingham City Council until 2027.