Our friends at Concord Youth Centre have been involved in developing three amazing hard hitting YouTube shorts, aimed at increasing the use of seatbelts by young people.
Local crash data shows that passenger casualties are particularly high amongst young people of South Asian heritage, and this is linked to low levels of seatbelt wearing.
The videos were funded by Travel WM, and co-produced with young people from Concord Youth Centre and behavioural scientists at SO-MO.
You can read more about the project at so-mo.co.uk/message-not-received
And watch the videos by following the links below:
Slingshot